• Employee Engagement
• Cohesive Company Culture
• Clear goals that are understood by all
• Customer Satisfaction
• Enhanced Transparency
• Increase Productivity

This Strategic Internal Communication Skills training course is designed to achieve the following objectives:

• Align all employees with the corporate strategy and plan
• Increase staff trust, openness, and engagement
• Help motivate staff to ‘go the extra mile’ in creativity and commitment
• Open channels of feedback to reduce rumours, increase company knowledge sharing and reduce reputational risk
• Increase customer satisfaction through more open, aligned and informed staff
• Measure the impact of more effective internal communication

This RECTUS training course is of direct relevance to anyone in the organisation concerned with developing or driving strategy: 

• Senior Managers responsible for overseeing vital parts of the strategic plan
• Corporate Strategy Specialists
• Managers and Supervisors responsible for delivering part of the strategic plan
• Team Leaders who must manage both people and projects
• Corporate Communication and HR Specialists

DAY 1

The Essential Elements of a Strategy and Strategic Plan 

• Understanding the Strategic Journey
• Developing the “Strategy Roadmap” and Communication Plan
• Assessing the need for Internal Communications
• Understanding and Developing the Strategic Pillars of Communication
• Avoiding Internal Communication Pitfalls

DAY 2

Internal Communication Options and Technologies 

• Building Solid Communication Channels Up, Down and Across the Organisation
• Developing a Strategic Purpose
• Defining the Tools and Framework for Internal Communications
• Setting Clear Goals and KPIs
• Leading and Communicating Across a Diverse Workforce

DAY 3

Communicating in a Virtual Environment

• Using Multiple Forms of Media for Distance Communications
• Using Virtual Organization Tools for Calendar, Time and Media Management
• Communicating across Multi-geographical Dispersed Resources
• Online Virtual Coaching Performance
• Conducting Virtual Meetings Effectively

DAY 4

Communicating Indicators of Change  

• The Dynamics of Change – Psychological and Physical Cycle
• Dealing with the Psychological Impact of Change
• How to Motivate and Inspire Performance
• Communicating the Strategic Changes in a Positive Manner
• Communicating the “Burning Platform” Message of Change

DAY 5

Convincing others of the Value of your Plans

• “Selling” Your Internal Communication Plan and Programme to Top Management
• Styles of Communication and How and When to Employ Them with Effect
• Managing Self and Learn to Choose Positive Behaviours
• Measuring the Impact of Your Internal Communications
• Planning an Action and Setting-up a Strategic Communication Plan

Rectus attendance certificate will be issued to all attendees completing minimum of 80% of the total course duration.