In this intensive five-day programme, participants go deep into the core principles of strategic planning, guiding you through each step of the strategic planning process. From understanding the foundational concepts to crafting actionable strategies, and from implementation to adaptive management, you will gain a holistic understanding of how strategic planning shapes the destiny of organizations.

 Participants attending the training programme will be able to:

• Define Management, Vision, Mission, Strategy.
• Define strategic planning and its importance.
• Identify the key benefits of implementing a strategic planning process.
• Differentiate between strategic planning, tactical planning, and operational planning.
• Recognize the fundamental terminology associated with strategic planning.
• Describe the stages of the strategic planning process.
• Conduct a SWOT analysis and explain its role in understanding the internal and external environment.
• Perform a PESTEL analysis to assess the macro-environmental factors affecting an organization.
• Formulate clear and concise vision, mission, and values statements.
• Assess an organization's core competencies and explain their role in competitive advantage.
• Apply value chain analysis to identify key value-adding activities in an organization's operations.
• Evaluate an organization's resources and capabilities to determine its strategic strengths.
• Conduct a comprehensive market analysis and segment potential markets.
• Perform industry analysis to understand the competitive landscape and identify key industry trends.
• Utilize scenario planning to anticipate and plan for possible future scenarios affecting the organization.
• Differentiate between differentiation and cost leadership strategies.
• Explain the focus strategy and its applications in various industries.
• Analyze the principles and applications of the Blue Ocean Strategy for creating uncontested market space.
• Describe the concepts of vertical integration, diversification, and global expansion.
• Evaluate the benefits and risks associated with different corporate-level strategies.
• Apply the Ansoff Matrix to make strategic decisions regarding product and market expansion.
• Analyse how organizational structure impacts strategy implementation.
• Differentiate between functional and divisional organizational structures.
• Discuss the trade-offs between centralization and decentralization in decision-making.
• Allocate resources effectively to support strategic initiatives.
• Create a strategic budget that aligns with the organization's priorities.
• Monitor and adjust resource allocation to ensure successful strategy execution.
• Identify and select appropriate key performance indicators (KPIs) for different strategic objectives.
• Design a balanced scorecard approach to measure various dimensions of organizational performance.
• Establish performance targets that reflect the organization's strategic priorities.
• Recognize the importance of continuous monitoring and periodic strategic reviews.
• Conduct a structured review of the organization's strategy to assess its effectiveness.
• Propose strategic adjustments and adaptations based on changing internal and external factors.

This seminar is designed for:

• Business Executives and Top Leaders
• General Managers, Executive Managers
• HR & Finance Managers
• Heads of Departments and Sections
• Project Managers
• Process Managers
• Supervisors and Team Leaders

The programme will be interactive and practical. There will be work in groups and pairs as well as individual exercises and everyone will get an opportunity to discuss their issues with strategic planning process and activities. Each day will end with time to produce an action plan for delegates’ continuing development. The training methods will cover:

• Presentation
• Case Studies
• Brainstorming Sessions
• Role-Playing
• Group Projects
• Group Discussions
• Video & discussion (success stories)
• Scenario Analysis exercises
• Q&A Sessions
• Successful Guest Speaker
• Presentations of participants’ projects.

Day 1: Understanding Strategic Planning Concepts:

• Introduction to Strategic Planning
• Definition of Management?
• What is a Strategy?
• Definition of Strategic Planning?
• Importance and Benefits of Strategic Planning
• Key Terminology in Strategic Planning

• Steps in Strategic Planning
• Overview of the Strategic Planning Process
• Environmental Analysis:
  • SWOT Analysis
  • PESTEL Analysis
• Setting Vision, Mission, and Values

Day 2: Analyzing the Internal and External Environment:

• Internal Analysis
• Identifying Core Competencies
• Value Chain Analysis
• Resource and Capability Assessment
• External Analysis
• Market Analysis and Segmentation
• Competitive Landscape and Industry Analysis
• Scenario Planning and Trend Analysis

Day 3: Strategy Formulation and Development:

1. Business-Level Strategies

• Differentiation vs. Cost Leadership
• Focus Strategies
• Blue Ocean Strategy

2. Corporate-Level Strategies

• Vertical Integration
• Diversification Strategies
• Global Expansion and Internationalization

Day 4: Strategy Implementation and Execution Duration: Full Day

• Organizational Structure and Design
• Aligning Structure with Strategy
• Centralization vs. Decentralization
• Functional vs. Divisional Structures

• Resource Allocation and Budgeting

• Allocating Resources to Strategic Initiatives
• Creating a Strategic Budget
• Monitoring and Adjusting Resource Allocation

Day 5: Monitoring, Evaluation, and Adaptation:

• Performance Metrics and Key Performance Indicators (KPIs)
• Identifying Appropriate KRAs & KPIs (aligned with the corporate strategy)
• Balanced Scorecard Approach
• Establishing Performance Targets

• Afternoon Session: Strategic Review and Adaptation
• The Role of Continuous Monitoring
• Conducting Regular Strategy Reviews
• Making Strategic Adjustments and Pivot

A RECTUS attendance certificate will be awarded to all participants who complete at least 80% of the total course duration.